I am the owner and CEO of RSSI Research Science Specialty Ingredients Inc. Over the past 30 years I have worked with several North American dietary supplement companies in the nutraceutical industry to help them connect with others in order to generate ingredient sales through innovative delivery systems and effective marketing and brand management strategies .
The key to a profitable business is implementing a marketing and brand management strategy which is designed around a leadership program that focuses on passion of others and a strong team approach. It’s my opinion that in order to generate ingredient sales begins with the understanding of the needs of your customers their goals and objectives in what they are trying to accomplish .
Based on my experiences our company success is attributed on a business model built around the strength and passion of others who share the same spirited vision. By working with people who bring their own expertise and talents to the team we have grown our business in all areas such as sales, promotion , negotiation, product development , and marketing. From good to great we attribute our success to the ability and desire to learn from others. We surround ourselves with those companies who believe in developing long term relationships based on a trusting value system and good work ethics .If you don't have trust in others you do not have a solid foundation to generate sales and build a lasting profitable business .What I have learned over the years of helping companies grow their business is that success can only be achieved by working as a team , not individuals. Within our creative marketing strategies we have adopted a team philosophy by networking together to help one another reach our objectives .

In the nutraceutical industry a balance between helping companies grow their business while contributing to the health and well being of others is a great legacy to leave behind.